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To keep things as simple as possible for this tutorial, we’ll add in the standard inline styles needed for basic formatting right off the bat. There are many “style hacks” you need to implement to make the layout look modern and appealing. As we start to nest tables within tables within tables, it’s easy to lose track of where you are in your code. That looks simple enough, but we have to warn you that nesting tables for layout opens a whole can of worms.

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Here’s the table that the above code creates: You can see we’ve used the “ style” attribute to give our table a width of 100%. The above code sample also gives us our first glimpse of inline styles.

which stands for “table data” and is basically a column.

In this code example, we have three different tag types:

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Unfortunately, since these tables were designed to display data (think: data tables), it takes some finessing to get them to look just right.īefore we get into how to use to code our email, let’s break down the basic structure of an HTML table. HTML are a component that allow us to position our content in rows and columns. Unfortunately, email clients don’t consistently recognize common CSS properties, so we can’t rely on CSS for email layout. When writing HTML and CSS for the web, we can use CSS properties like flexbox, grid, and more to handle our layout. Now that we have our HTML document, let’s start coding the content of our email within the tags. We’ll be doing most of our coding within these tags. Lastly, we have our tags, where we create the email’s content and design. You’ll notice that this tag contains some XML namespace information that further instructs the browser on how to render our email correctly. The contains tags which provide configuration information, a tag, which is where the title of our email goes, some Microsoft-specific directions, and some style code to support client-specific color schemes.Īt the top of this code block, we declare our doctype, which lets email clients know to expect HTML. *** We’ll build the content of our email here ***Īfter that, we have our tags. But for those interested, here’s a brief rundown of this code. Don’t fret about the details here: Most developers just copy-and-paste this code from email to email. Let’s take a look at it: Step 1: Create your HTML email documentĪt a high level, this block of code lets browsers know you’re coding in HTML and provides some additional configuration information to help the email clients or web browsers render your code correctly. How to create the HTML structure for your emailsĮvery HTML email you create will start with the same basic structure. We’ll code each of these modules one by one in the tutorial below. We’ll take a look at each of those modules as well as the basic HTML structure you’ll need to get started. You’ll notice that to help keep things organized and easily create a template from our code in the future, the mock-up breaks down into five different sections, or “modules”. If terms like HTML and CSS are new to you, here are a few basic concepts to prime you on creating emails in HTML. You may not have a background in development, but that doesn’t mean you can’t level up your emails with a bit of coding. Get help navigating email’s complexitiesĥ things you need to know about HTML emails.How to build a responsive email template with MJML.

How to apply inline CSS styles to your email.How to create HTML structure for your email.5 things you need to know about HTML emails.

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Since MJML was created especially for email, you can skip over these challenges without compromising full control over your email. That’s because each email client supports different subsets of HTML and CSS properties. As you’ll see in this guide, there are major differences between web and email development. HTML and CSS may be the best-known way to code, but MJML is made for coding emails. It’s written for both experienced web developers and less technical email senders who might not know how to code. Use this to create one-of-a-kind emails without bothering with drag-and-drop templates that limit your creativity. This article will provide everything you need to know about using HTML, CSS, and an email-specific coding language called Mailjet Markup Language (MJML). The best way to create high-impact, beautifully designed marketing emails is to skip the generic templates and code your own unique email designs instead. You’re ready to learn some code and try out real email development You’re here because you want to do more with email coding. The downside, however, is that doing things the easy way means a lot of other people are doing it that way too.

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